Digital Marketing Officer - Boronia, VIC

Are you an experienced Digital Marketeer with a knack for e-commerce? Do you enjoy working in a fast paced, hands-on environment? Then please, continue on!

Would you like a job in which you look forward to going to work every single day? Do you thrive in the digital world of e-commerce? Do you already live in Australia and want a strong career advancement opportunity here? If so, this may be a good opportunity for you. Number 1 was founded by Terry Horsfall and Alan Keyes in 2013. It is now the leading national distributor of high value, natural pet consumables including 5 market-leading brands, with a focus on full-service distribution, with operations in south coast NSW (its original base), Melbourne and Perth.

Following a period of strong, sustained growth, we recently moved our Melbourne operations to new prestigious headquarters in Boronia, and are looking to appoint new staff there to work with our national team to spearhead our ongoing growth. The team at Number 1 are proud to be at the forefront of their industry. Each day we look to invest in the company for the benefit of future generations, and to grow and diversify our range of products and services which align with our belief in Healthy Pets, Healthy People, Healthy Planet.

The Role: We’re looking for an innovative, energetic and passionate online marketer to be based in our Boronia VIC office, who understands B2C e-Commerce solutions and strategy. You will have a track record of success, strong management skills, analytical abilities and possess a hunger to grow awareness, interest, brand loyalty, and sales across our online platforms. As the Digital Marketing Officer you will be accountable for, among other things, the following:

  • Increasing traffic to our B2C retail site and raising brand awareness, interest and trial of the products we distribute

  • Prepare, load and launch new product lines to our online retail partners

  • Ensure product copy, images and content is accurately represented and optimised

  • Manage set up and execution of online promotional activity

  • Review and edit website pages, including brand pages, store locator pages, and promotional landing pages

  • Constantly monitor online assets to identify website and updates to keep digital content up-to-date and compelling


  • 6 months’ minimum, and ideally 18 months' recent experience in setting up a e-commerce store, and creating and managing engaging content and promotions

  • Demonstrable measurable track record of creating engagement and recruiting new consumers

  • Competence in e-Commerce website administration and maintenance

  • Shopify (and/or possibly BigCommerce or similar), Content Management Systems, Website Reporting

  • Google Analytics and CRM programs

  • Tertiary qualification in a relevant field

  • In-depth knowledge of online advertising, opportunities and strategies

  • Excellent English-language writing and communication skills

  • Script-writing and/or editing of photo/video/interactive content

  • Understanding of, or interest in, pet nutrition and the pet industry


  • Strong career advancement potential

  • Staff discounts on our products

  • Attractive bonus structure

  • Flexible working hours

  • A leadership team that is professional, collaborative and supportive

  • On-going training and development opportunities

  • Diverse, young and enthusiastic team

How to apply

Please apply with your resume and a cover letter addressing each criteria and why you are the next Number 1 team member via the link below.

Applications that do not include this will not be responded to.

Good luck, and we hope to meet you soon.